ukactive has released the latest consumer report as part of Everyone Can, which is designed to improve inclusion in the fitness and leisure sector, providing insight based on the sector’s most comprehensive survey of disabled people to date.
One in five people in the UK are disabled, and 81% of disabled adults have indicated that they want to do more physical activity, the Everyone Can report provides an opportunity to improve millions of lives.
It also supports gyms and leisure centres with a huge commercial opportunity, as the economic value of the ‘purple pound’ is £249bn per year.
ukactive commissioned a consumer poll with Savanta which asked more than 1,500 disabled people about their experiences of gyms, swimming pools, fitness and leisure centres.