This Girl Can has moved into a new phase of its mission to inspire more women and girls to take part in sport and physical activity.
Sport England’s award-winning campaign has launched ‘This Girl Can With You’ – a call to arms to the sector to break down the barriers that mean women remain less likely to be physically active than men.
The new phase will focus on breaking down the enjoyment gap that exists between men and women as research has shown that 2.4 million fewer women than men strongly agree they find sport and exercise enjoyable and satisfying.