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Emily Campbell launches Make Britain Stronger campaign in bid to raise awareness of Chief Medical Officer’s strength guidelines

Rainy day, person carrying wet produce bags.

Team GB Olympic weightlifter Emily Campbell has issued a rallying cry to Make Britain Stronger as she announces a three-step plan to support a healthier nation through the benefits of strength training.

Speaking on Sky News Breakfast alongside ukactive CEO Huw Edwards, Emily announced her ambition to help millions more people meet the Chief Medical Officer’s strength guidelines.

The CMO recommends all adults undertake some form of strength exercises two days each week to develop or maintain strength in the major muscle groups – from heavy gardening and carrying heavy shopping, to resistance exercise and gym.