This Girl Can, Sport England’s campaign to get women and girls active, marks its 10th birthday this month, having transformed millions of lives across England through National Lottery funding.
After a decade of breaking down barriers and empowering women to move their bodies in their own way, over three million more women are active compared to when This Girl Can launched in January 2015.
Powered with £30 million funding from The National Lottery, Sport England’s bold approach has resonated deeply, with eight in 10 women reporting it boosted their confidence to get active.